Business Research Methods
Publication details: South-Western Cengage Learning, 2003,Edition: Indian edDescription: xix, 747p. ill. 25cmISBN:- 9788131500293
- 001.891 ZIK
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Lending Book
|
NARA Main Library Lending Book | 001.891 ZIK (Browse shelf(Opens below)) | 04959 | Available | 04959 |
Browsing NARA Main Library shelves,Shelving location: Lending Book Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 001.891 MIT Research Design Explaind | 001.891 RES Research Methods in Marine Biology | 001.891 TRO Research Methods Knowledge Base | 001.891 ZIK Business Research Methods | 001.891.311 JAC Research Methods and Statistics: A Critical Thinking Approach | 001.891KUM Research Methodology : A step-by-step Guide for Beginners | 002 ALB Development Leadership Skills : A Source Book for Librarians |
The Role of Business Research; Information Systems and Knowledge Management; Theory Building; The Business Research Process; The Human Side of Business Research: Organizational and Ethical Issues. Beginning stages of the Research process; Problem Definition: The Foundation of Business Research; Qualitative Research Tools; Secondary Data Research in a Digital Age; Research Methods for Collecting primary Data; Survey Research; Survey Research: Communicating with the Respondents; Observation Methods; Experimental Research; Measurement Concepts; Measurement and Scaling Concepts; Attitude Measurement; Questionnaire Design; Sampling and Fieldwork; Sampling Design and Procedures; Determination of Sample Size: A Review of Statistical Theory; Fieldwork; Data Analysis and Presentation; Editing and Coding: Transforming Raw Data into Information; Basic Data Analysis: Descriptive Statistics; Univariate Statistical Analysis; Bivariate Statistical Analysis: Differences Between Two Variables; Bivariate Statistical Analysis: Measures of Association; Multivariate Statistical Analysis; Communicating the Research Results: Report Generation, Oral Presentation, and Follow-Up
There are no comments on this title.
