Qualitative Marketing Research: A Cultural Approach (Record no. 2644)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170206131536.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170206b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1412903815 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | NARA |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MOI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 8070 |
| Personal name | Moisander, Johanna |
| 245 ## - TITLE STATEMENT | |
| Title | Qualitative Marketing Research: A Cultural Approach |
| 260 ## - PUBLISHER, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London, |
| Name of publisher, distributor, etc. | Sage Publication, |
| Date of publication, distribution, etc. | 2006, |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix,225p. |
| Dimensions | 25cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 8073 |
| Topical term or geographic name entry element | Qualitative Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 8074 |
| Topical term or geographic name entry element | Marketing Research |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 8075 |
| Topical term or geographic name entry element | Cultural Approach |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 8071 |
| Personal name | Valtonen, Anu |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Koha item type | Lending Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | NARA Main Library | NARA Main Library | Lending Book | 28.09.2009 | 04715 | 658.8 MOI | 04715 | 06.02.2017 | 04715 | 28.09.2009 | Lending Book |