Hawkins, Del I.  <br/><br/>
Marketing Research: Meaning, Measurement and Method 

 - Macmillan Publishing ,  Collier Macmilan,  1976, 
 - xv, 736p.  23cm. 
<br/><br/><label>ISBN: </label>0024217409 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research<br/>Ethica Issues<br/>Analisis Data<br/>Meaning, Measurement, & Method
<br/><br/><label>Dewey Class. No.: </label>380.13  / MAR