Malhotra, Naresh K. <br/><br/>
Marketing Research : An Applied Orientation 

 - 04th ed. 
 - India,  Dorling Kindersley (India)Pvt Ltd,  2009, 
 - xxxi, 859p.  28cm. 
<br/><br/><label>ISBN: </label>9788131723173 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAL