Kotler, Philip <br/><br/>
Marketing Management 

 - 11th ed. 
 - India,  Person Education,  2003, 
 - xxix, 130p.  30cm. 
<br/><br/><label>ISBN: </label>9788178086545 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT